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Driver Recruitment Platform

Truckdriver.dk

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Truckdriver.dk

Overview

A multilingual driver-recruitment platform for a Danish haulage company, built to attract Polish- and Russian-speaking C/E truck drivers to relocate and work in Denmark. Combines a conversion-focused landing page, an eligibility-aware application form, and a private recruiter CRM that captures, screens, and tracks every applicant automatically.

The Challenge

The client's previous newspaper campaigns in Poland got no response — the real problem was the wrong channel and no stated pay, not design. The build had to reach drivers in their own language, lead with transparent gross salary and Danish collective-agreement terms, and turn browsers into vetted applications — capturing licence and eligibility data cleanly while staying fully GDPR-compliant for a cross-border recruitment audience.

Features

Trilingual (RU / PL / EN)

Auto-detected language with an English default and hreflang SEO tags — meeting drivers in the language they actually search and apply in.

Eligibility-Aware Application

Captures date of birth and C/E, Code 95, and tachograph cards as expiry-date pickers, with eligibility computed server-side — so recruiters only chase drivers who qualify.

Recruiter CRM — /tdadmin

Private Firestore pipeline (new → contacted → hired → rejected) with search, filtering, CSV export, deletion-request handling, and browser notifications for every new applicant and message.

Transparent Pay Messaging

Leads with gross hourly pay plus supplements under the Danish collective agreement — the single change most likely to fix the original campaign's silence.

GDPR & Consent by Design

reCAPTCHA v3-verified Cloud Functions as the sole writers, explicit consent capture, and a self-service data-deletion request flow.

Job-Posting AEO

JobPosting, FAQPage, and Organization JSON-LD with per-language prerendering and shareable /pl/apply and /ru/apply URLs for direct ad targeting.

Services Rendered

  • UI/UX Design
  • Frontend Engineering
  • Backend Integration
  • SEO Optimisation
  • Deployment & Hosting
  • 30-Day Bug Review
  • GDPR Compliance Guidance
  • Full IP & Credential Handover