Overview
The consolidated home for Feodor's breathing work, built around the Formula.life method for an entrepreneur audience — a free 'Five-Minute Formula' lead funnel backed by a token-gated masterclass, protected video delivery, and full GDPR self-serve.
The Challenge
Features
Opaque 30-day access tokens, only their hash ever stored, unlock signed, domain-locked video embeds.
A chromeless free-reset opt-in captures a lead, then delivers a bridge video and the free practice with nothing gated behind a pitch.
No tracking cookies and no consent banner, matched by self-serve GDPR unsubscribe and delete pages.
Challenge-based bot protection, deliverability checks, rate limiting, and honeypots on every form.
Firestore as the single source of truth, with CRM automation and transactional email kept strictly separate.
Unconfirmed prices and claims render as neutral placeholders on the live page rather than invented numbers.
Services Rendered
- UI/UX Design
- Frontend Engineering
- Backend Integration
- SEO Optimisation
- Deployment & Hosting
- 30-Day Bug Review
- GDPR Compliance Guidance
- Full IP & Credential Handover
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